June 5, 2026
Google quietly rolled out one of the more useful Search Console updates in recent memory. On June 3, 2026, the company announced dedicated Search Generative AI performance reports, giving site owners a separate view of how their pages appear inside AI Overviews, AI Mode, and generative features in Discover.
For two years, the honest answer to “how is my content performing in AI search?” was effectively: nobody knows. That changes now, at least partially.
What the New Reports Cover
The update introduces two separate report views inside Search Console. One covers generative AI features on Google Search, specifically AI Overviews and AI Mode. The other covers generative AI features within Discover.
The existing Performance report stays intact. Google is not replacing it. This is a standalone view, carved out specifically so site owners can see AI visibility without it being blended into broader search data.
The metrics available right now include impressions, pages, countries, devices, and date breakdowns. Hourly, daily, weekly, and monthly granularity is supported.
What the Reports Don’t Show
No click data. That’s the significant gap here.
There are no clicks, no click-through rate, no average position, and no query data in the current report. So while the report answers whether your pages are appearing in AI search results, it still does not tell you how much traffic those appearances are actually sending. Google has said additional metrics may arrive over time, but there’s no timeline attached to that.
This matters for publishers and SEO teams trying to quantify AI search as a traffic channel. Impressions are a start, but they’re one half of the picture.
The Content Blocking Toggle
Alongside the reports, Google is also testing the ability to block your content from showing up in AI Mode and AI Overviews using a toggle within Search Console.
Site owners included in the test can review and configure this control before it takes effect. Google has indicated the blocking control will be applied in Google Search starting June 17, 2026. For now, changes can be made without any live impact on search results.
Whether publishers will use this in large numbers remains to be seen. The trade-off between AI visibility and organic click potential is not yet well-understood, and most site owners will likely wait for click data before making that call.
Who Has Access Right Now
Both features are rolling out to a subset of websites in the UK first, before a broader global rollout. No specific date has been given for wider availability.
The data in the new reports is also included in the overall Performance report, where it continues to be tracked alongside overall site visibility in Google Search. The new reports simply give it a cleaner, dedicated home.
Why This Matters for Site Owners
AI Overviews and AI Mode have been reshaping how Google surfaces content since 2024. Traffic patterns have shifted. Some sites have seen organic clicks drop even while technically appearing in AI answers. Until now, there was no official way inside the Search Console to measure any of that.
This report is the first step toward actual accountability. SEO teams can start benchmarking AI impressions. Content strategies can be evaluated against real data, not just assumptions. And for publishers in competitive verticals, the page-level breakdown will highlight which content Google is actually pulling into AI responses.
The impressions-only limitation is real. But having a number to track at all is a meaningful shift from where things stood a week ago.
SEOs working with international or UK-based properties should check Search Console now. Everyone else is on a waitlist for the global rollout, with no public ETA from Google.
Source: Google Search Central Blog
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