Your Google Ad Grant Isn't Delivering.

We'll Fix It.

From low performance and compliance issues to suspended accounts, our Google Ad Grant specialists find what's holding your account back and build a clear plan to get results.

Google Partner Google Ad Grant Certified Award Badge
Google Ads Dashboard Analytics
TRUSTED BY:

Does Any of This Sound Familiar?

Campaign Performance

Campaign Performance

  • Low click-through rate
  • Spending only fraction of grant
  • Traffic but no donations
Compliance & Health

Compliance & Health

  • Compliance warnings
  • Account suspended/at risk
  • Policy violations
Tracking & Reporting

Tracking & Reporting

  • Conversion tracking failed
  • GA4 not connected
  • Reports don't show impact
Campaign Management

Campaign Management

  • No one optimizing account
  • Agency only sends reports
  • No tangible improvements
Strategy

Strategy

  • Wrong keywords/targeting
  • Low Quality Scores
  • Reaching wrong audience

Why Most Google Ad Grant
Accounts Underperform

It's rarely the grant itself. These issues are usually the reason.

Poor Campaign Structure

Disorganized campaign structure makes it harder to reach potential supporters and reduces overall performance.

Wrong Keywords

Broad or irrelevant keywords attract unqualified visitors who won't become potential supporters.

Compliance Issues

Policy, reporting and compliance issues can trigger warnings and compliance risks that suspend your account.

Broken Tracking

Without proper conversion tracking, it's impossible to optimize campaigns effectively.

Weak Landing Pages

Irrelevant or low-quality landing pages reduce Quality Score and lower conversion rates for potential supporters.

No Ongoing Optimization

Without regular testing and optimization improvements, campaign performance gradually declines.

What We Find
During Most Audits

Every account is unique, but these are the most common performance, compliance, and optimization issues we uncover during Google Ad Grant audits.

Broken Conversion Tracking

Conversions aren't tracked or reported accurately.

Compliance Risks

Policy violations that put your grant at risk.

Low CTR & Quality Scores

Low engagement is hurting ad visibility and rankings.

Disapproved Ads

Ads not meeting policy standards or guidelines.

Broad or Irrelevant Keywords

Wasted spend on keywords that don't convert.

Incorrect Bidding Strategy

Missing opportunities due to inefficient bidding.

Google Grant Audit Report

Overall Health Score
42%
Needs Improvement
Top Issues Found
8
Opportunities Identified
15
Estimated Impact
HIGH
Grant Utilization
23%
Compliance Status
AT RISK

You'll receive a prioritized action plan with clear recommendations to improve performance and maximize your impact.

Book Your Free Audit

Our Recovery Process

STEP 1

Audit

We review your campaigns, account structure, tracking, compliance, and performance to identify gaps and opportunities.

STEP 2

Repair

We resolve policy issues, fix tracking, restructure campaigns, and rebuild a strong foundation.

STEP 3

Optimize

We test ads, refine keywords, improve Quality Scores, and increase qualified traffic and conversions.

STEP 4

Grow

With a healthy account, we maximize grant utilization and drive more donations, volunteers, and mission impact.

Built for Nonprofits Making a Difference

Churches & Faith-Based Ministries

Environmental & Conservation Groups

Veterans Support Organizations

Animal Rescue & Welfare

Anti-Trafficking & Rescue Organizations

Mental Health & Counseling Nonprofits

Homeless Shelters & Housing Nonprofits

Food Banks & Hunger Relief

Non-Profits Trust Primotech Background

Why Non-Profits Trust Primotech

We combine strategy, transparency, and expertise to help non-profits grow their mission and maximize their impact.

10+
Years of Google ad grant management Experience
120+
Non-profit Accounts Managed
Google Ads Certified
Google Ads Certified Professionals
99%
Compliance Success Rate
REPORTING
Transparent Reporting & Clear Communication

Success Stories

Real results. Real change. Here's how we've helped non-profits strengthen their mission and amplify their impact.

Church

Christ Journey Church

Restoring their Google Ad Grant account and driving meaningful impact.

Challenge

Challenge

Google Ad Grant account suspended

10+ policy violations

Only 45% grant utilization

What We Did

Rebuilt campaign structure

Resolved policy violations

Fixed landing pages and tracking

Restored account compliance

Results

98% Grant Utilization

107% Impression Growth

0 Policy Violations(18 Months)

Church

Animal Welfare Organization

Helping an animal welfare organization maximize every Google Ad Grant dollar.

Challenge

Challenge

Low CTR

Limited conversions

Spending only 18% of monthly grant

What We Did

Restructured campaigns

Improved targeting

Fixed tracking

Optimized landing pages

Results

96% Grant Utilization

76% More Conversions

53% Lower Cost per Donation

Church

Operation Safe Escape

Helping more people discover essential support services through Google Ad Grants.

Challenge

Challenge

Low grant utilization

Limited visibility for support services

Underperforming search campaigns

What We Did

Optimized campaign structure

Improved keyword targeting

Enhanced conversion tracking

Refined landing pages

Results

92% Grant Utilization

46% Qualified Traffic Increase

71% Awareness & Engagement Improvement

Leading with Excellence, Trusted for Innovation

Consistently Recognized for Our Industry-Leading Solutions and Unwavering Commitment to Innovation.

Partner with Us to Experience Unmatched Expertise and Excellence.

What Our Clients Say

Primotech developed a learning management system for a film academy. The team built and designed the system from scratch.

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Megan Kiefer

They are very easy to work with! Thanks to Primotech’s efforts, the deliverables received numerous compliments. They successfully collaborated and built an efficient working relationship with us. We reported innumerable issues to resolve even across different time zones through Zoom meetings, and every time, we felt heard.

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Jeannette Wyatt

We have seen real growth in visibility thanks to Primotech's SEO and Google Ads support. They are sharp, solution-oriented, and easy to work with. Professional, responsive, and genuinely aligned with our mission — they’re serious about scaling impact.

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Vannia E.

I want to thank everyone who worked so diligently on this project. I might have a couple more projects that I might give to Primotech, it will be done with you being an extension of my company. I appreciate everything and everyone who worked on this project.

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Mike O

Amazing Magento support from Primotech! They offered us some first-rate guidance regarding Magento updates and helped us in revamping our website. They have the complete know-how of Magento platform and I would definitely recommend them for any Magento associated project

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Joe Tartaglione

We are very happy working with Primotech. They have helped us from our infancy in building an incredible website with cutting edge and one of a kind technology. They have respectfully and patiently pivoted with us as our ideas became stronger and clearer and they made the necessary changes while adding in their own expertise and advice which we find invaluable. They have optimized our Talk2Peers.com website for our users and search engines as well as helping us promote our brand through social media. Primotech has been very thorough in their assessment of our needs and requirements and has been extremely fair. Their team is talented, smart, dedicated and has been a great partnership for what is surely to be a hugely successful start-up. Thank you, Primotech!

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Sally Adams

Primotech has been a fantastic partner in not only helping us define and optimize our core search objectives but also in responding to tactical challenges and new opportunities. Their easy yet insightful weekly and monthly reporting makes it easy to track the progress. We feel that they have an in-depth knowledge of search marketing, which is immediately apparent and they give exceptional insights into what is undoubtedly an ever-changing field. We highly recommend Primotech!

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Alan Brumbeloe

Primotech created an efficient Health care app for us that provide comprehensive diagnostic information based on patients’ symptoms. They understood our motto of ‘Moving Healthcare Forward’ and designed a perfect app for us. It was a pleasure working with you Primotech.

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Kim Roberts

Working with Primotech continues to be a wonderful experience. I’ve been partnering with them for over 3 years now on several marketing and development projects & the results have been fantastic. They have a skilled development division supported by an amazing marketing team. They understand the world of marketing and it’s been evident in the work they’ve delivered for me so far. I like reading their monthly marketing reports – they are easy to understand, insightful and helps me track the progress. They also have an amazing web development division and they never shy away from a technological challenge. As I enjoy exploring new technologies too, it was great to connect with similar minds in Primotech. I would highly recommend Primotech for quality web development and digital marketing services.

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Lavall Chichester

PrimoTech has been an invaluable partner! Their expertise in SEO and Google Ads has significantly increased our online visibility, allowing us to reach more people in our community. We've been particularly impressed with their strategic approach and consistent communication. They've not only helped us improve our search rankings but also provided insightful guidance on how to optimize our online presence. The team at Primo Tech is professional, responsive, and truly cares about our mission. We highly recommend them to any organization looking to enhance their digital marketing efforts

Read More

Navratan Singh Fateh

Ready to Get Your Google Ad Grant Working Again?

Let's uncover what's holding your account back and create a plan that drives real results for your mission.

No obligation  • Expert analysis  • Actionable recommendations  • Delivered within 3–5 business days

Frequently Asked Questions

Yes. We've helped nonprofits recover suspended Google Ad Grant accounts by identifying the root cause of policy violations, fixing compliance issues, and rebuilding campaigns where needed. While Google makes the final decision, we work to maximize your chances of reinstatement and long-term compliance.

Most audits are completed within 3–5 business days. You'll receive a detailed review of your account, including compliance issues, performance gaps, tracking problems, and prioritized recommendations to improve results.

Absolutely. In most cases, we optimize your existing account rather than starting from scratch. We improve campaign structure, keywords, ad copy, conversion tracking, and overall performance while preserving what's already working.

Yes. We regularly partner with agencies as a white-label Google Ad Grant specialist. Whether you need a one-time audit, ongoing optimization, or support for multiple nonprofit clients, we can work as an extension of your team.

We perform regular compliance reviews against the latest Google Ad Grant requirements, monitor account health, maintain required CTR levels, review keywords and ad copy, and resolve policy issues before they put your grant at risk. Our goal is to keep your account compliant while improving performance.

Yes. Google Ad Grants require continuous management to deliver consistent results. We monitor performance, refine keywords, test new ads, improve landing pages, optimize bidding strategies, and track conversions to help your organization make the most of its monthly grant.

Yes. Primotech can help eligible churches and faith-based organizations with Google Ad Grant strategy, account setup, campaign management, compliance, conversion tracking and ongoing optimization.
Campaigns can be built around goals such as service attendance, community outreach, events, donations, programs and other relevant actions.

Yes. We can develop search campaigns around your organization's mission, programs, services, fundraising initiatives, volunteer opportunities and awareness goals.
The strategy is built around the searches most relevant to the people you want to reach.

Yes. We can help eligible animal rescue and welfare organizations use Google Ad Grants to promote adoption opportunities, donations, volunteer opportunities, events, education and other mission-related initiatives.
We can also help track the actions that matter to the organization.

Yes. We can develop campaigns around relevant searches related to food assistance, donations, volunteering, community programs and other services offered by the organization.
We can also help connect campaigns with meaningful conversion actions and landing pages.

Yes. We can help build Google Ad Grant strategies around environmental programs, conservation initiatives, donations, volunteering, events, educational resources and advocacy.
The campaigns are structured around your specific mission and the search behavior of the audience you want to reach.

Yes. We can review the account and identify the issues that may need to be addressed.
Depending on the situation, this can include reviewing compliance requirements, keyword issues, conversion tracking, campaign structure, account settings and website or landing-page concerns.
Once the relevant issues have been addressed, we can help prepare the account for reinstatement where appropriate.

Yes. We can act as your specialist Google Ad Grant management partner.
Your team brings the understanding of your mission, programs and audience. We bring the Google Ads, search, tracking and optimization expertise needed to manage the Grant.
We work with your team to align campaigns with your organization's goals.

Yes. A Google Ad Grant campaign is only one part of the journey.
If people are clicking your ads but not taking action, we can review the relationship between your search campaigns, ad messaging, landing pages, website experience and conversion tracking.
Our broader capabilities across SEO, web development, analytics and conversion optimization allow us to look beyond the Google Ads account.

Yes. We can review your account through a Google Ad Grant audit.
The audit can examine areas such as:

Grant status
Budget utilization
Campaign structure
Keyword opportunities
Search performance
Conversion tracking
Compliance risks
Landing pages
Missed opportunities

The goal is to give you a clearer understanding of where your account stands and what should be addressed first.

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Reach Out to Us via Email at

[email protected]

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