Google has officially started rolling out its March 2025 core algorithm update, as confirmed through an announcement on the Google Search Status Dashboard.

It has been an interesting week for SEO enthusiasts – as the update began at 9:23 AM PDT on March 13, 2025.

The complete update rollup is expected to take approximately two weeks to be fully implemented across all search systems.

What’s interesting is that this time, Google has shared very limited details – They have not provided many specifics beyond the rollout timeline. The official statement simply reads.

“Released the March 2025 core update. The rollout may take up to 2 weeks to complete.”

What could be the Impact on Search Engine Rankings?

One thing we know that the previous core updates have all focused on improving user experience and providing authority content to users searching on keywords.

So, core updates like these are usually done to introduce broad changes to Google’s search algorithms. This time, we believe we wont see major shuffle in rankings as this core update seems like building on top of the last update – so there are not much noticeable fluctuations in search visibility across the web in the past week or so.

However, we keep an eye on market chatter and if you are a website owner or an SEO professional- do prepare for ranking shifts as the update continues to roll out.

Do note that there might be some initial fluctuations, but they often stabilize once the update is fully deployed. Permanent ranking changes may occur depending on how the new algorithm assesses content quality and relevance.

SEO professionals, take note!

As with previous updates, Google has not disclosed the exact changes made to its ranking systems. The company continues to emphasize that website owners should focus on producing high-quality, user-first content rather than attempting to fix perceived issues after a ranking drop.

During the rollout, it’s crucial to monitor website traffic and search performance. Documenting any major changes can help determine if adjustments are needed after the update is complete.

What does google say?

They have reiterated their previous advice for sites impacted by core updates.

Although there are no guaranteed steps to recover lost rankings, Google recommends reviewing its “creating helpful, reliable, people-first content” guidelines.

They keep suggesting to keep focus on content quality and relevance.

Why this update matters

The March 2025 core update is the first of the year, following the December 2024 update, which concluded on December 18.

Core updates often result in volatility within Google search results. While some websites may experience improved rankings and increased traffic, others may see declines.

Google’s aim with these updates is to refine its systems to better surface content that meets users’ needs.

Got impacted – now what?

If your site is impacted by the March 2025 core update, no immediate action is required. However, it is recommended that your site be audited by a reputed SEO/Digital marketing agency. A thorough audit can help assess the impact, uncover areas for improvement, and set the stage for recovery.

At Primotech, we specialize in providing full-service digital marketing solutions, with a strong focus on SEO strategy and keeping websites resilient against search engine fluctuations.

Our team has been helping businesses stay ahead of Google’s algorithm changes for over 15 years, ensuring that our clients not only recover but also thrive after core updates.

Proven track record of success

With a client retention rate of over 98%, our results speak for themselves. We’ve built long-term relationships with our clients by delivering consistent improvements in search visibility and traffic.

Our approach focuses on aligning content with Google’s E-A-T (Expertise, Authoritativeness, and Trustworthiness) guidelines, ensuring that your site remains relevant and authoritative in your niche.

Google continually emphasizes the importance of creating high-quality, people-first content. Websites that focus on providing value to users are more likely to withstand core updates and maintain strong rankings. By auditing your site and refining your content strategy, you can position yourself for better performance in future updates.

Don’t wait for rankings to stabilize on their own. Let Primotech audit your site, identify growth opportunities, and implement strategies that not only help you recover but also give you a competitive edge.

Contact us today and take the first step toward long-term SEO success!